Nov 2024 – Aug 2025
Product Marketing Lead
Paper.id — B2B SaaS Fintech, Jakarta
Fandi Putra
Digital Communications & AI Policy Researcher · Product Marketing Leader
About
Digital communications researcher and product marketing professional with a decade of experience across Southeast Asia's leading tech companies. Holds an MA (High Distinction) in Digital Communication and Culture from the University of Sydney and a Cum Laude BA from Universitas Indonesia. Research focuses on AI governance, policy discourse, and the political economy of digital platforms in the Asia-Pacific region.
Experience
Nov 2020 – Jan 2023
Product Marketing Manager
Bukalapak.com — All-commerce platform, Jakarta
Sept 2019 – Nov 2020
Head of Marketing
Riliv.co — e-Mental Health, Jakarta
Feb – Sept 2019
Business Expansion Analyst
Japfa — FMCG & Agribusiness, Jakarta
Feb – Jul 2018
Corporate Sustainability & Communications Intern
Unilever — FMCG, Jakarta
Education
Mar 2026 – Present
PhD, Science and Technology Studies
Université de Fribourg — Doctorant FNS, Switzerland
- SNSF-funded doctoral researcher on the project "Performing AI"
- Supervised by Prof. Anna Jobin
2023 – 2024
MA, Digital Communication and Culture
University of Sydney — High Distinction
- Dissertation: "Artificial Intelligence Policy in Indonesia"
- Selected courses: Digital Media and Society, Internet Cultures and Governance, Critical Thinking and Persuasive Writing
Jan 2024
Summer School, European Studies
Ludwig-Maximilians-Universität München
- Seminar paper: "Comparative Analysis of AI Regulation: EU AI Act and Asia-ASEAN Perspective"
Aug – Oct 2018
Graduate School of ICT — Summer Program
Ajou University, South Korea
- Full scholarship recipient
2014 – 2018
BA, Communication Studies
Universitas Indonesia — Cum Laude
- Full scholarship; Top 11 Most Outstanding Students (2017)
- Selected courses: Social Research Methods, Communication Theory, Qualitative Data Processing, Philosophy of Communications
Publications & Writing
Conference Presentations
Nov 2017
"Digital Cultures in Indonesia: GOJEK, A New Reality"
University of Tokyo International Conference
Jan 2017
"Third World Cinema: How Indonesian Cinema Industry Withstand the Aftershock of the Post-New Order Era"
UNEOS Malaysia, Kuala Lumpur
Awards & Scholarships
- 2023 Pro Vice Chancellor Award, University of Sydney — Newcomers Journal, "AI's Existential Threat"
- 2021 2nd Place, Glints Hackathon — Glints Singapore
- 2018 1st Place, ICT Global Startup Program — Pangyo Startup School, South Korea
- 2018 Full Scholarship, Ajou University Summer School
- 2017 Top 11 Most Outstanding Students, Universitas Indonesia
- 2014–18 Full Scholarship, Universitas Indonesia
- 2014 3rd Place, National Short Story Writing Competition — Teater Bumi
Skills
Research
Qualitative & comparative analysis, semi-directive interviews, Actor-Network Theory, policy & discourse analysis
Digital
Python, SQL, JavaScript, Google Analytics, Meta Ads Manager, A/B testing
Marketing
Digital marketing strategy, product marketing, B2B SaaS go-to-market, brand communications
Languages
Indonesian
Native
English
Proficient
Japanese
Conversational
Korean
Basic reading
French
Beginner
References
Dr. Chris Chesher
Founder, Digital Cultures program — University of Sydney